Category Archives: Facebook
Timeline is Coming
Get ready for the Online Complain Train, folks. It’s official, whether you’re a fan or not: Facebook Timeline is set to become a standard feature on all profiles over the next few weeks. The latest Facebook profile change has received … Continue reading
How To Integrate PPC With Other Marketing Tactics
The world is digital, so the world is flat. We are all connected through the digital threads of communication and news to a level of elegant simplicity requiring nothing more than a few clicks on the keyboard, or taps on … Continue reading
Facebook Like and Open Graph API
Michael Barber [Director of Emerging Media @ Lucid Agency] explains the new Facebook Like (Open Graph API) implications for business:
How to Measure Social Media
Lately there has been a lot of discussion about how to effectively measure social media campaigns. Should we measure impressions on a CPM basis, should we measure a 1st step interaction such as a video play or should we measure … Continue reading
Mom, are you on Facebook?
Social media isn’t just for the young anymore; it’s also for the young at heart. I have been noticing the rapid adoption of social media by those a generation or even two, older than me.